Folded Self Mailer Frequently Asked Questions
Recommended Paper Weights for Folded Self Mailers
Folded self mailers are usually printed on a #70 text weight sheet or heavier. Some mailers prefer to use a cover stock that will decrease the likelihood of the mail piece tearing as it goes through the post office sorting equipment. We recommend a #100 text sheet or at least a #65 cover stock if you are considering a self mailer.
Folded self mailers now require at least two tabs and the open end of the fold must be facing the top when reading the address panel.
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Ideas for Folded Self Mailers
You can get creative with self mailers which is also part of their appeal.
- We've incorporated a die cut fold or design into a self mailer.
- We've produced a pocket that will hold a courtesy reply or business reply envelope.
- We've created slits that would hold a business card or an invitation that would be part of a self mailer.
- We've produced self mailers that would have a discount card or scratch off card as part of a promotional mailer.
As with all new designs we highly recommend you get approval for your design from a mail piece design analyst or the post office directly prior to printing your self mailer.